
Facebook unveiled the new Timeline-styled Facebook Pages interface for businesses, brand and organizations today (February 29, 2012). When Page owners logged into Facebook today, they were given the chance to update now or wait until the end of March to convert to the new look.
Ocreative took the opportunity to adapt right away and update to the new timeline style. We created sleek new graphics to support the acceptance of larger images. Check out the new Facebook Page look for Ocreative.
The new layout allows for a large "cover photo" which gives businesses a generous area to show what they are about and also allows businesses to make the page more personalized to support the company's branding.
One of our favorite features for businesses is that we're no longer stuck with keeping the latest posts on top, we can now add priority to certain posts by promoting posts to the top of the timeline (which will come in very handy for events, promotions and important news).
Another favorite feature is the Admin Panel with a show and hide button right at the top making it easy to access. This quickly gives the page owner an overview of what's happening on the page, including: new likes, notifications, messages, and an insights graph which includes posts, who's talking about the page and reach.
There may be some resistance because you can no longer specify a "landing tab" that you want new users to land on (which doesn't make me happy from a marketer's perspective since those were proven to work) but you can move posts from anywhere in the timeline to the top and this may help with the transition.
A cautionary note, once you publish to the new look, you can't go back to the old one so make sure you're ready to accept the new changes. To help ease transitions, admins of Pages can work with the new timeline style before the Page is officially published to get used to the new changes.
As you know, there will always be resistance to change. Tell us what you think. Do you like the new style for business Facebook Pages?
Do you need help converting over to the new style? Contact us and we'll help.
We invite you to come and enjoy the 2012 Lake Country Community Fest.
Stop by and visit Ocreative Design Studio in the West Gym, booth #46. Meet and chat with our crew, pick up some Ocreative swag, and see some of our latest work. Ocreative is proud to have had the privilege to be a part of the Lake Country Community Fest since its beginning, as an active member of the planning committee 
Pinterest is a fast growing social media platform, and best of all, it’s fun for users and good for businesses. Why you ask? It puts some of the coolest products and photos out there, allows people to share them, and links to the website where the photo came from so you can buy it now or save it for later — fulfilling the “see it, buy it” shopping concept. Pinterest has reportedly raised 
Social media is everywhere.
It's on your computer. It's on your phone. It's in your inbox. It's on your TV.
Maybe it's even in your car.
And while there are some questions about how healthy social media is, it's pretty clear that lot of us are using it.
Social Media is Purposeful
I think the above statements are pretty obvious to most of us.
But to find social media's power, 
We recently came across an awesome SEO infographic created by Search Engine Land, a must read online hub for the latest news and information on how search engines search and in-depth search engine optimization information. I thought this visual graphic would be helpful for our readers to understand the basics of SEO using a visual which gives a hats-off salute to the a periodic table of elements.
Search 
|