Did you make a New Year’s resolution this year and then watch the ball drop at your New Year’s Eve celebration? Is this a metaphor for what’s going to happen come February, March and April, when you realize that you’ve set your goal way to high and start to lose interest in trying to reach it? So many people see this happening and have, and I quote, “given up making resolutions because I’ll just be disappointed” or have vowed to make smaller more attainable ones.

I am part of the latter group – and vowed to make smaller more attainable resolutions throughout the year. Here are some of my favorites that may also help you and your business in 2012.

Blogs are great, however you have to write content for them to keep them going. The tough part sounds simple: write more blog articles. However, that resolution stops when you can’t think of things to write about. Need ideas? Check out one of my favorite articles by Lisa Barone called “100+ SMB Blogging Ideas to Kick Start 2010.” I know, you’re thinking, “Geez, that article is from 2010” but believe me those ideas are still relevant. You’ll just want to save this page to your desktop for quick reference.

Being a good organizer is always one of those top resolutions, or as some say, ‘a constant uphill battle.’ We’ve tackled that here at Ocreative with the use of Basecamp, a project management and collaboration tool, to help us out and we haven’t turned back. Our clients can log in to see where things are at with their project, we can keep files centrally located and available to all, and set deadlines for us and for our clients to help us reach the major milestones of each project.

Being accountable, that’s another biggie. Our business is based on talent and time. It’s imperative that we use a great system to keep track of how much time we spend on design, developing, managing… the list goes on. With Harvest, our team is able to keep track of projects and profitability while allowing us to efficiently run our business and keep client projects moving along.

It doesn’t hurt to throw something in to a resolution to make it more fun for everyone involved – like company wide lunches on Fridays!

Happy New Years and cheers to a successful and fun 2012! Did you make a New Year’s resolution for your business? Comment and share below.



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